Roth Distributing Company

The design team for this project was challenged with merging and integrating the previously separate functions of the corporate office headquarters, regional design showroom, technical service training facility and regional distribution warehouse. A tight budget, strict business park guidelines and an irregularly shaped site further complicated this task.

Extensive programming was done to develop a design that gave prominence to the showroom and made efficient use of the second story of the office headquarters. The design was softened and brought down to a smaller scale with extensive detailing on the exterior of the panels. Panels had a decorative reveal pattern, textured three-tone paint finish and adhered sandstone veneer in two native colors. Additional detailing was provided by a standing seam metal roof covered entry element, sandstone veneer columns, ornamental steel trellis canopy, glass block and colored storefront window system.

Extensive landscaping and custom exterior lighting fixtures were used to accent the building. The two-story glass block metal canopy and decorative steel trellis at the main entry helped to create a bright and welcoming entrance to the design showroom.